Marius Ramdahl promoted to lead Fuse’s Nordic business
Leading global sports and entertainment agency Fuse, part of Omnicom Media Group, has announced Marius Ramdahl as Head of Fuse Nordics. The creation of the new regional role follows the […]
Elav Horwitz, EVP and Global Head of Strategic Partnerships & Solutions at WPP, to Chair Future Now Executive Jury @NYF Advertising Awards
New York Festivals Advertising Awards proudly announces technology trailblazer Elav Horwitz as Chair of the esteemed 2025 Future Now Executive Jury, joined by a panel of forward-thinking agency and brand […]
Zaplox Wallet Key Solution Part of an Executive Launch with Leading Hotel Group
In August 2024, Zaplox announced that it had been selected as the mobile key provider for a paid Proof of Concept (PoC) with a leading hotel group. Zaplox can now […]
We Are Pi appointed Lead Creative Agency for Jack Link’s Europe
Jack Link’s Europe, the leading global meat snacks brand, has appointed We Are Pi as its first lead creative agency for Europe following a competitive pitch process. The partnership will […]
B Lab publishes new B Corp standards, raising the bar for businesses worldwide
In April, B Lab unveiled new standards for B Corp Certification to galvanize business action on the world’s critical social and environmental issues, marking the most significant evolution in the […]
United Media Services Appointed Global Digital Lead for Metaxa
United Media Services has been selected to lead the global digital coordination for Metaxa, the iconic Greek spirit under the Rémy Cointreau portfolio. This strategic appointment marks a significant milestone […]
MKA Strategy Studio launched on Romanian market
MKA Strategy Studio, a new marketing and advertising agency, recently announced its launch. Built for the emerging attention economy, MKA specializes in developing strategies, campaigns, and marketing products designed for […]
Mediascope supports MBBFW’s vision of innovation and sustainability
Between March 27 and 30, the Royal Palace in Bucharest hosted the Spring edition of Mercedes-Benz Bucharest Fashion Week (MBBFW), one of the most important events dedicated to the fashion […]
Inflation and loyalty: how retailers can keep their customers when price rules
What weighs more when buying: habit or price? Until recently, many consumers repeated their purchases almost by inertia, the usual supermarket, the same coffee brand, the same trusted clothing store. […]
Åkestam Holst NoA signs a new campaign for Reporters Without Borders
In a time of war, climate change and social and economic inequality, reality tv continues to serve as a popular distraction – offering a momentary break from the horrors of […]